Caffeine eye cream is moisturizing lotion infused with caffeine.
Research suggests that caffeinated eye cream can visibly reduce under-eye bags, making the eyes look more vibrant.
Interest in this product category is also increasing because a growing number of celebrities are endorsing them.
For instance, Gemma Chan and Alana Haim have publicly stated that they use a caffeine eye cream made by Inkey (searches for “Inkey caffeine eye cream” have grown by 409% in the last five years).
One highly-rated caffeinated eye cream generates around $23K/month on Amazon.
Caffeine eye cream is part of the Caffeine Skincare meta trend.
Searches for “caffeine skincare” have increased by 300% since 2018.
Caffeine is an antioxidant that can protect the skin from wrinkles and fine lines.
According to the Cleveland Clinic, using caffeine-infused products can help protect, brighten and soothe the skin.
Caffeine scrubs, caffeine serums and caffeine lotion are examples of in-demand caffeine skincare products.
For example, one popular coffee scrub brings in approximately $58K/month on Amazon.