Caffeine sleeping masks are face masks infused with caffeine (often also containing hyaluronic acid). The overnight caffeine, rich in antioxidants, helps tone and firm the skin. Whereas, the hyaluronic acid helps hydrate and conditions overnight.
One highly-rated caffeine-infused mask generates approximately $8K/month on Amazon.
Caffeine sleeping masks are part of the Caffeine Skincare meta trend.
Searches for “caffeine skincare” have increased by 160% over the last five years.
Caffeine is an antioxidant that can protect the skin from wrinkles and fine lines.
In fact, The Cleveland Clinic suggests that caffeine-infused products can help protect, brighten and soothe the skin.
Examples of trending caffeine-based skincare products include:
- Caffeine scrubs are exfoliators that help clean and soothe the skin.
- Caffeine serums are used to reduce eye puffiness and dark circles.
- Caffeine lotions tighten the skin, making it appear more youthful.