Lychee water, as the name suggests, is lychee fruit-flavored water. Lychees are rich in a number of vitamins and minerals (vitamin C, copper, rutin and more). Some studies even suggest that consuming lychees can help reduce the risk of heart disease and diabetes.
And we’re seeing a growing number of startups launching lychee beverage products.
For example, one popular variety pack of lychee water cans generates approximately $45K/month on Amazon.
Lychee water is part of the Lychee-based Products meta trend.
According to the Mintel database, the number of lychee-based product launches increased by over 55% last year.
Lychee tea and lychee soda are examples of trending lychee-based beverages.
Skincare is another growing product category for lychee-based products.
For example, searches for lychee cream have grown significantly over the last 90 days.