Content Marketing

Let’s start today with a question: if you’re reading two equally good quality content pieces on a topic, which one do you think will stick with you more? The one that’s written using a unique brand voice. Let me give you an example. The productivity space is pretty crowded. Meaning: a piece on creating achievable …

When writing the perfect ad copy, it’s important to reveal just enough information so that our audience clicks, but we also want to leave enough to their imaginations — we don’t want to give away all of our tricks at once! However, writing mysterious ad copy that still aligns with the social media platforms’ policy …

Whether you’ve been creating content for years or you’re a newbie with no idea where to get started, creating, publishing, distributing, and using content involves a lot of moving parts (and sometimes people). Staying up to speed on the industry, what methods you should be using, the process that will work best for your team, …

Lead Magnets are one of the most powerful tools in your arsenal to convert traffic into leads, helping you to build a list of prospects that you can nurture over time. In this article, you’ll learn how to create a Lead Magnet that drives a steady stream of leads to your business. Upon completion, you’ll …

This article will help you get your podcast off the ground, so you can launch your new show on the best foot possible. These are the same steps and strategies we used to launch Perpetual Traffic to iTunes’ New and Noteworthy within a week and acquire over 760,000 downloads in its first year. Follow along …

You’ll learn how to leverage the “Baloney Principle” to create powerful 1-minute story-based video ads. And you’ll get the 4-part template that makes it easy to create effective, highly engaging video ads whether you’re a video pro or a complete newbie. What You’ll Learn: Design and create a blueprint that makes it easy to create …

Learn to create blog content that drives engagement and generates leads. This training will walk you through the steps for finding writers for your blog, methods for cranking out blog content quickly, and tactics you can use to monetize your blog. What You’ll Learn: Build engaging blog content quickly Add methods and strategies to scale …

Launching a new product can be a daunting task, but with this article as your guide, you’ll go from 0 to a fully fleshed-out product launch designed to generate new leads and sales. This article is packed full of resources to help you nail down your overarching story, plan your launch sequence, and create all …

A strong email list is an essential part of every marketing campaign. But building out that list can seem like a daunting task. Luckily, this Playbook will be your roadmap. It will take you through every deliverable you will need to build out a funnel to attract new leads and email subscribers. What You’ll Learn: …

Making professional-looking videos doesn’t have to be rocket science. Almost every marketer and business will use video to inform their audience and sell their product at some point. But how do you do it well? In this article, you’ll get simple, applicable strategies and steps you can start using today to take your video from …