There is a ‘great acceleration’ underway – a massive eCommerce adoption across all industries in APAC. According to eMarketer, nearly half of consumers have shifted their spending towards online channels, across all categories ranging from apparel to electronics. Online orders are also seeing 2-3x of year-on-year growth, with some retailers seeing increases of more than …
Throughout the 2020 holiday season, brands needed to continually pivot to serve customers’ fluctuating needs — and holiday 2021 is shaping up to be no different. But while it’s vital to drive sales during the remainder of the fourth quarter, a more pressing concern is the future, as you look toward 2022 and a rapidly …
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