It feels like a last call before the holiday storm. Google and Meta both announced a few things that could help you sell more this holiday season, but also prepare for what follows. Google adds a new Shopping feature to Search Console The Shopping tab listing feature will provide more information on how your products …
It’s not the first time critics have declared the end of Facebook. But while it’s not all roses and diamonds for Mark Zuckerberg… … There’s no reason to panic if Meta is your main marketing channel. Let’s bust the biggest myths about Meta’s decline with the help of Ben Thompson from Stratechery: Myth 1: Users …
It’s one of those rare times you’re glad to hear the rumors are true: Instagram is finally launching its in-app scheduling tool. Testing complete: In the coming weeks, all professional accounts will be able to schedule posts, Reels, and even carousels as far out as 75 days. Nice. Instagram is also rolling out a few …
Soon influencers may have too many monetization platforms to choose from… After expanding professional mode earlier this week, Meta has announced a couple more features for creators looking to “get that bread” on its platforms. Please subscribe: All US creators over 10k followers will be able to charge followers for subscribers-only content such as gated …
Yesterday, the world stopped suddenly for many Instagram users. If you were among them, you probably saw a notification that “your account is suspended”—seemingly for breaking the rules—as you tried to enter the app. How many were affected: There’s no official number, but some publications estimated it could be millions due to the drop in …
It’s never quiet in the advertising world. Apple confirms two ad placements: Remember those rumors about Apple expanding their ad servings? The company all but confirmed them in an email to developers. Two new ad placements—one in the Today tab, the other in the You May Also Like section—should be available October 25 in all …
The Story Instagram rolls out new functionality improvements. Show Me The Way Speaking of holiday shopping — Instagram isn’t going to let this e-commerce opportunity pass them by. The photo-app-turned-IGC-machine announced three new guides designed to help brands refine their marketing plans ahead of the upcoming shopping season. With lots of changes happening to the …
If launching new ad placements was noisy, we’d have to wear ear protection… Meta is introducing two more ad placements for Reels in addition to the other four placements introduced this month. Ready, set, Reel: After a Reel ends, a skippable video ad 4–10 seconds long will play automatically. The original Reel will start playing …
Despite the expectation of a cloudy horizon for this year’s Q4, publishers are about to receive a better forecast. While there has been uncertainty surrounding the upcoming quarter, the recent Digital Publishers’ Revenue Index report revealed the total revenue for Q2 was up by £154.8million. With a 12.3% increase from the previous year’s Q2, it …
If you’re a social media marketer, you know the pain of switching between Facebook and Instagram accounts. So this might brighten your morning a bit… A simple switcheroo: Meta introduced a profile switching interface to make it easier to access, create, and navigate between multiple accounts and profiles. The new feature lets you see Facebook …
