Imagine this… You just dropped some serious cash on a new elliptical machine. After spending an hour setting it up, you stand back to admire your new purchase. This thing has all the bells and whistles! At that very moment your significant other walks in the room and says with a chuckle, “It looks awesome. …
Promotion
Promotions that offer an extra upgrade (e.g. a bigger size, an additional product) sell more if people need to pay a small amount for the upgrade (e.g. 1¢), instead of getting it for free. It’s common to offer free product upgrades or throw in a free gift to make special promotions more attractive. For example …
A lot of brands run promotions. And a lot of them run them wrong, leaving money on the table. No bueno… Good news, though: Today, we break down how to run a truly effective promotion for your brand. Walking away from this piece, you’ll have the confidence that the promotions you run for your brand …