Google is like that one friend who runs several marathons, triathlons, and mud runs a year. It’s their lifestyle. And it’s hard to keep up… Not just for browsing: It seems Google wants to transform its search engine into a fully shoppable experience. The company added nine features based on three categories: Visual ways to …
This holiday season, customers only want two things: Deals and discounts. Feeling the pinch: Giles Hurley, Aldi’s UK CEO, says customers are discount shopping “in droves.” With many households straining under rising costs, Aldi and its rival Lidl—both famous discounter chains—have seen huge growth in the UK. Giles claims they “haven’t seen such growth since …
If Instagram stops copying a trend, does that mean it’s a bad idea? What’s going on: Instagram is backing off its attempts to recreate in-platform shopping experience—a trend that immensely popular in China. The app intends to significantly scale back shopping features, remove the Shop tab, and shift away from in-stream commerce. It’s not just …
Afterpay’s latest report, Gen Z: Shaping the Future of Shopping, analyzes the habits and behaviors of the next generation of shoppers. Afterpay, the leader in “Buy Now, Pay Later” (BNPL) payments, has commissioned research to evaluate the spending habits of the next generation consumer (Gen Z) and how they are approaching shopping in the current …
Modern-day retail is going through a massive shift. Advancements in technology — especially on mobile — are changing how we shop. For eCommerce and retail companies, the only way to engage customers, in the long run, is by creating intuitive, flawless, and enjoyable mobile shopping experiences that go beyond a single purchase. In this …
In February 2021, Google introduced a Black-owned designation to its Shopping tab to help consumers easily find and purchase from Black-owned businesses. Black-owned companies can add the distinction to their businesses through the Google Merchant Help Center. The company rolled out the feature to all U.S. shoppers over the following few months. Google said that …
