TikTok

Jones Road Beauty is a DTC company founded by makeup artist Bobbi Brown that offers cool, clean makeup products. Great product. Also, great marketing. In Q1, Jones Road Beauty collected 124k emails and increased their AOV (Average Order Value) from $60 to $90 while generating 7-figures in sales via TikTok ads. Here’s an outline of …

First off, this is what’s working for me. It’s not universal. But there is a lot here that will help you get a grasp of TikTok and gain traction.