Looks like budget cuts have reached the e-commerce SaaS industry… According to a new AppsFlyer report, ad spend for e-commerce apps went down by more than 50% globally compared to last year. $6.1B spent by eCommerce app marketers on user acquisition worldwide from July 2021 to July 2022. However, this represented a significant 50% drop …
… but you can’t say the same for people on the lower end of the income chart. The highest inflation in 40 years has mostly hit the spending habits of lower and middle-income US consumers. Between July 2021 and July 2022… Shoppers earning more than $100,000 increased spending by 20%. Shoppers earning between $50,000 and …
Stop. Think. Invest. (2022) takes a look at behavioral economics, a field of study that explores the roles of human emotion and behavior in financial decision-making. It examines how people’s unconscious biases and inherent aversions influence their decisions in every aspect of the investment process.
The NFT Handbook (2022) is your go-to guide to “non-fungible tokens” – a new kind of digital asset that’s changing the way we think about ownership in the internet age. Written by two leading experts on NFTs, this explainer covers everything from how NFTs work to how you can enter this booming global market.
Reimagining Capitalism in a World on Fire (2020) asks us to rethink the way our economic system functions if we’re to survive our current crises, like climate change, inequality, and authoritarian populism. In this guide to the future, Rebecca Henderson describes how we must instill purpose into our business ventures, so that they create shared …
Public debate on climate change continues to focus intensely on the energy sector and how best to replace fossil fuels with renewable sources of energy. But there is a blind spot: Agriculture accounts for at least one-fifth and possibly more than two-thirds of the world’s greenhouse gas emissions, while livestock alone produces about 15% of …
Your Money or Your Life (1992) is a nine-step guide to taking control of your finances – so you can enjoy your life rather than just make a living. You’ll learn how to adjust your attitude toward your money and time, get out of debt, start saving, and ultimately reach Financial Independence.
It’s never too early to start saving for your retirement. The good news is that you won’t need specialized expertise in math and finance to achieve positive financial outcomes. Personal attributes like patience and discipline are much more likely to get you to your financial goals. Financial journalist Morgan Housel explores how your relationship with …
Decrease Payment Processing Fees and Increase Your Sales Throughput While Being PCI Compliant. Getting locked in with a single Payment service provider (PSP) can lead to loss of flexibility, higher payment processing costs, lost sales due to false-positive declines, and loss of control over payments data – putting a strain on revenues. Fortunately, payment optimization …
Retail CFOs have to help their organizations handle rapid change – which isn’t easy with legacy systems for accounting, analytics, and planning. Learn how cloud systems can help your organization achieve rapid ROI and streamline processes in this article from Workday and KPMG.
