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Summary: Open to think: Slow Down, Think Creativity, and Make Better Decisions by Dan Pontefract

Key Takeaways

  • Do you want to improve your thinking skills and habits? Do you want to learn how to slow down, think creatively, and make better decisions? If so, you might want to read the book Open to Think by Dan Pontefract. In this article, I will give you a summary and review of this book, and explain why it is worth reading.
  • If you are interested in learning more about Open Thinking, and how it can help you achieve more in your work and life, I recommend you to get a copy of the book Open to Think by Dan Pontefract.

Citing the title of Robert Frost’s poem “The Road Not Taken” as an example of something people think they know but often get wrong, consultant Dan Pontefract offers a strategy for thinking more clearly and making better decisions. As he explains how his “dream, decide, do” system works, he provides real-life examples of “open thinkers” whose accomplishments stem from their deliberative cognitive practices. People tend to rush to conclusions, accept misinformation, skip nuance, or trust shallow assumptions. Instead, Pontefract says, pause to ponder. The effectiveness of your thought process depends on how well you sort evidence, reflect upon it, and challenge your conclusions.

In his book, Dan Pontefract explains how his “dream, decide, do” system works while providing real-life examples of “open thinkers” whose accomplishments stem from their deliberative cognitive practices.

In this summary, you will learn:

  • How “open thinking” balances “reflection and action”
  • How to welcome new ideas
  • How “creative,critical and applied thinking” improve decision making.
  • How to implement open thinking by using 10 basic guidelines.
  • Agility and flexibility

Summary: Open to think: Slow Down, Think Creativity, and Make Better Decisions by Dan Pontefract

Pause to Reflect

Today, people are busier than ever. They have little time to do anything well including the vital process of thinking things through. For many people, clear thinking is an increasingly rare commodity. People don’t always get around to the necessary steps of thoughtfully weighing their options, building expertise, and reaching their own reasoned conclusions to solve problems and make decisions. Some outsource their creative and critical thinking to Alexa, Siri, or Wikipedia. Closed thinkers are unwilling to open their minds to new ideas. They seem to think it’s more convenient to go through life shut off from new information and ideas. Too many organizations also function in a close-minded way.

Many people and companies need to adopt a new thought process to build their decision-making skills and agility. This improved system of thought – open thinking – is “a holistic approach of reflection, decision making and action to secure an ethical outcome.” Open thinking calls for careful consideration, for taking action through a process of “dreaming, deciding and doing.” With open thinking, you work through an issue, weigh the evidence, decide how to resolve it, and then take the necessary action. Open thinking is iterative, inclusive, contemplative, and interrogative. It’s deliberative, not automatic or reflexive.

“When we think, we are using our mind to actively form or connect an idea… Thinking is also an approach, a possibility, a deliberation, an opinion, or an attitude.It can even be a belief or a conclusion.”

“Reflection and Action”

Open thinking balances reflection and action. If these elements don’t align, three bad habits can take hold:

  1. “Indifferent thinking”: Habit traps people into staying with their current methods and thought processes no matter how self-defeating.
  2. “Indecisive thinking”: Those who have a hard time making decisions constantly muddle over what to do or not do. They fall prey to “endless dreaming,” a state of mind that strategic management expert H. Igor Ansoff calls “paralysis by analysis.”
  3. “Inflexible thinking”: Many people are uncomfortable consciously thinking about what they believe or the actions they’re going to take. They avoid analyzing their own processes and just plunge ahead. They “choose activity over a weighted blend of ideation, pause, consideration and response…The act of doing becomes the most important thing.”

“Thinking – like eating is something we all do. In fact, we are all constantly thinking. But as with eating, there are both healthy and unhealthy habits.”
“Better thinking is hard, not easy. Better thinking takes time, not haste. There is no shortcut.”

Welcome New Ideas

Open thinkers remain receptive to new ideas and information from a wide variety of sources. They welcome innovative concepts and view accepted dogma with skepticism. Open thinkers move beyond what they know. They acknowledge what they don’t know, and they’re willing to learn. They pursue discovery even if the new knowledge might upset them or blast apart their current worldview. To determine if you should incorporate open thinking into your way of handling information, conducting analysis, and making decisions, ask yourself three questions about the way you think now: Do you devote sufficient time to “reflecting and dreaming?” Do you rely on verifiable data to make decisions? And, do you take the time required to do things properly? Open thinking has three core elements:

“Creative Thinking”

Creative thinking covers “ideation and reflection,” which leads to better ideas. Mythologist Joseph Campbell became famous for his detailed, insightful discussion of cultural archetypes. His most notable example is the “hero” – the inspiration for the Luke Skywalker character in the Star Wars film franchise. Campbell gave himself time to reflect deeply, dropping out of grad school to travel and think before producing his classic, The Hero with a Thousand Faces.

Open thinkers are willing to “wander” and take the time they need to think things through. Taking time to think means making time for daydreaming, an essential component of creativity. When you dream, you stop and observe. You spend time thinking. Daydreaming helps you figure out new solutions and processes. For an aspiring or practicing open thinker who wants to pause and reflect, time becomes the most valuable commodity. Don’t exploit your time – as most organizations want you to do. Explore it. Set up a quality time-management system to protect your time. Don’t over-commit yourself.

Free up your day as much as possible. When you can, farm out nuts-and-bolts tasks to people on your team. Move your focus from the minutiae to the big picture.

“Critical Thinking”

Critical thinking centers around analysis and judgment; it generates better decision-making. Everyone has cognitive biases that get in the way of clear and logical thinking. Learn your biases, and compensate for them. Challenge your thinking and the conclusions you reach. Seek new ideas and information. Welcome opposing or nonconforming opinions. Collaborating with your colleagues helps promote open thinking. Ask people you trust and respect for their suggestions and advice. The more people you involve in your decision-making, the better your decisions will be – within limits. As you think through new approaches and concepts, realize that failure isn’t a negative for people or organizations if you and your company evaluate your mistakes. Failure can have value as a learning experience. It can help you diagnose where your personal or corporate critical thinking may have gone off the rails. To make the most of daily processes and activities, as well as successes or failures, organizational leaders must be open thinkers who understand the crucial leadership qualities that go into critical thinking.

“Applied Thinking”

Applied thinking means acting on your decisions. Applied thinking actualizes your “commitment to execute a decision.” It doesn’t focus on “what” to do, but on “how” to do it. To get the results you want, the “how” always counts. Set clear goals everyone on your team can understand. To inspire your colleagues to develop their own solutions, support the solutions they suggest and implement them in a process of planned action. Demonstrate your empathy and understanding about their struggle to find those solutions. Because external conditions will change constantly, remain flexible and supportive. Don’t assume your applied-thinking solutions will always work well or smoothly. They won’t. Expect snags along the way. In any thoughtful endeavor, “hiccups and curve balls” come with the territory. Avoid letting your organization become a “factory of actions.” Keeping everyone looking super busy all the time may generate a veneer of efficiency, but busywork isn’t efficient. You want your employees to be thoughtful in their actions. That can’t happen when everybody is moving 100 miles an hour. Help your employees and colleagues focus on the long term, not the short term.

Applied Thinking at Your Organization
As you exercise applied thinking, “be ruthless about the long term.” Yes, you must accomplish things today, but don’t get seduced by the apparent success of constant action. You may, by reflex, want to prioritize immediate actions, and you must stay vigilant about the short term, but always ask how what you do today will affect your core purpose and the shape of your future. To keep a close watch on the short term while staying aware of the long term, refine your in-house organizational practices, such as “calendar etiquette” and managing time. Recognize that information and processes will become obsolete, sometimes more rapidly than you can imagine. So while you must accept mistakes, the way you respond to these inevitable aspects of doing business will highlight the efficacy – or lack of efficacy – in your applied thinking. Build an agile, resilient, tolerant culture; avoid rigid thinking.

Open Thinker: Chef Peter Gilmore
Australian executive chef Peter Gilmore plans and supervises meal preparation at two award-winning restaurants in Sidney, Australia: the Quay and Bennelong. The way he works exemplifies open thinking. He applies “creative visualization” when he plans a new dish, meal, or menu. During this stage, he eschews practicality because it would limit his thinking, yet he never forgets that the dishes he dreams up must become workable menu items. He balances reflection and action. His dishes embody open thinking’s dreaming, deciding, and doing aspects.
To retain his emerging ideas, Gilmore writes everything down. He tests new recipes, moving among creative, critical, and applied thinking. Gilmore depends on collaboration with his kitchen team to develop, formalize and finalize all aspects of a dish. He documents the preparation process and the cost of new dishes. He works out how to explain them to the front-of-house team and helps the waiters describe the “emotion and intent” of a new dish to clients. Gilmore’s kitchens function as testing and proving grounds for open thinking.

10 Essential Guidelines for Open Thinking

Follow these 10 principles to exercise open thinking:

  1. Allow yourself plenty of time to think clearly and comprehensively. Never rush your thinking. Open thinking is a “slow thinking movement.”
  2. Too much thinking, rethinking and re-rethinking can become self-defeating. So can too much collaboration. After careful thought and conversation, move ahead decisively.
  3. Never take action just to take action. Be thoughtful about what you do and decide what not to do.
  4. Be flexible in your thinking. Let knowledge shape your ideas and opinions.
  5. Write down your best thoughts. Idea flow is a continuing resource.
  6. Be systematic and organized in everything you say and do. Scatterbrains are ineffective thinkers and planners.
  7. You can’t be creative if you’re always busy. Take breaks to refresh yourself and create time for new ideas to emerge.
  8. Dig for information to enable proper analysis and informed decision making. Never be hasty. Don’t settle for insufficient data. Lisa Helps, mayor of Victoria, British Columbia, thinks people often leap to premature conclusions after reading “three things on Facebook.” She faces each situation ready to take in meaningful information.
  9. Maintain your focus. Don’t succumb to time-wasting distractions.
  10. As an open thinker, include time to dream, decide and do every day.

Agility and Flexibility

Open thinkers stay flexible and adaptable. Dion Hinchcliffe, chief strategy officer at 7Summits – an online solutions provider – says to try new ideas if old ones don’t work. He developed a five-step system for flexible problem solving:

  1. Develop an idea or solution.
  2. Try your idea. Experiment. If you fail, fail quickly.
  3. Make the most refined decision possible. Continue to problem solve.
  4. If you can’t find a solution, put the current problem on the shelf. Focus on a new problem and try to solve it instead.
  5. Maintaining a cycle fuels flexibility. Be ready to return to the original problem. This process educates you continually.

John Dalla Costa, the founder of Toronto’s Centre for Ethical Orientation, says open thinkers have three traits:

  1. “Courage”: Open thinkers connect with new ideas, even if those ideas run counter to their current worldview.
  2. “Responsibility”: Open thinkers accept new, verifiable information and welcome new data that move them closer to an ultimate truth.
  3. “Fairness”: Open thinkers know investigation and experimentation often involve mistakes, which can be the greatest teachers of all.

About the Author

Dan Pontefract is the “chief envisioner” at TELUS – a Canadian telecom company – where he heads the Transformation Office, a future-of-work consulting group. He also wrote Flat Army and The Purpose Effect.


Business, Leadership, Self-Help, Psychology, Creativity, Decision Making, Personal Development, Education, Innovation, Nonfiction.


The book Open to Think is a call for a more balanced and thoughtful approach to thinking in our fast-paced and action-oriented world. The author, Dan Pontefract, argues that we have lost the balance between the three components of productive thought: dreaming, deciding, and doing. He claims that we often rush to decisions and actions without giving enough time and space for creativity and reflection. He also warns that this tendency can lead to poor outcomes, wasted resources, and missed opportunities.

Pontefract proposes a solution to this problem with what he calls “Open Thinking”, a cyclical process that encourages us to slow down, think creatively, and make better decisions. He defines Open Thinking as “the balanced use of reflection, creative thinking, and decisive thinking to produce positive, sustainable results”. He explains how each of these three types of thinking works, and how we can apply them in different situations and contexts. He also provides practical tools and strategies to help us develop and practice Open Thinking, such as the Open Thinking Canvas, the Open Thinking Action Plan, and the Open Thinking Pledge.

The book is based on a wide range of sources, including organizational and societal data, academic research, historical studies, and interviews with various thinkers, leaders, and innovators. Pontefract draws on his own experience as a chief envisioner, a leadership strategist, and a best-selling author to illustrate his points and share his insights. He also uses stories and examples from different domains and disciplines, such as business, education, science, art, and sports, to show how Open Thinking can be applied and beneficial in various fields and situations.

Open to Think is an engaging and inspiring book that challenges us to rethink how we think. It offers a fresh and holistic perspective on thinking that combines logic, creativity, and action. It also provides a clear and practical framework for improving our thinking skills and habits. The book is well-written and well-structured, with a clear flow and progression of ideas. The author uses a conversational and humorous tone that makes the book easy and enjoyable to read. He also uses relevant and relatable examples and anecdotes that illustrate his points and connect with the reader.

The book is not only informative, but also transformative. It invites the reader to reflect on their own thinking patterns and behaviors, and to experiment with new and better ways of thinking. It also encourages the reader to apply Open Thinking to their personal and professional lives, and to share it with others. The book is not only a guide, but also a catalyst for change. It has the potential to help the reader achieve more positive, sustainable, and meaningful results in their work and life.

Alex Lim is a certified book reviewer and editor with over 10 years of experience in the publishing industry. He has reviewed hundreds of books for reputable magazines and websites, such as The New York Times, The Guardian, and Goodreads. Alex has a master’s degree in comparative literature from Harvard University and a PhD in literary criticism from Oxford University. He is also the author of several acclaimed books on literary theory and analysis, such as The Art of Reading and How to Write a Book Review. Alex lives in London, England with his wife and two children. You can contact him at [email protected] or follow him on Website | Twitter | Facebook

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