Microsoft is rolling out Doctor and Clinic Ads to help medical service providers promote their practices.
Show me where it hurts
These “intent-triggered” ads can position your services based on users’ search queries, including conditions, symptoms, specialists, and more.
Microsoft says these rich placements are “dynamically generated” based on feed file data such as your service types and location. So the more data you provide, the better.
Who can use the ads
Doctor and Clinic Ads are currently available in several markets, including Australia, the UK, the US, India, Germany, France, and Canada.
Why we care
The new ad type could help you get yours, or your clients’ clinic right in front of patients using Microsoft’s vast ad network.
And if you haven’t had healthcare providers in your client list until now, you can use this news to start pitching. Could make your job a little easier!