Ever come across a pond so covered in algae, you can’t see the water?
That basically sums up Facebook’s relationship with TikTok right now…
Green and viewed all over: In Meta’s recent Widely Viewed Content Report, Gizmodo discovered an interesting insight… TikTok accounts for 35.9M of the views in users’ feeds.
That makes TikTok links the most widely viewed links out of all websites in the US.
TikTok also took fourth place for most widely viewed domains, racking up 108M views.
Why we care: If you’re looking to increase organic reach and engagement on Facebook, posting TikTok videos and links may prove to be a decent cheat code.
At least until the algorithm changes…
Alex Lim
Alex Lim is a certified book reviewer and editor with over 10 years of experience in the publishing industry. He has reviewed hundreds of books for reputable magazines and websites, such as The New York Times, The Guardian, and Goodreads. Alex has a master’s degree in comparative literature from Harvard University and a PhD in literary criticism from Oxford University. He is also the author of several acclaimed books on literary theory and analysis, such as The Art of Reading and How to Write a Book Review. Alex lives in London, England with his wife and two children. You can contact him at [email protected] or follow him on Website | Twitter | Facebook
