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LinkedIn: New Pages features coming

Friendly reminder that LinkedIn is not just an online resume or company profile…

LinkedIn released several Pages features that could level up your company’s page and posts:

  • Customized templates that you can select and personalize to create visual and—hopefully—engaging company posts.
  • Clickable links let you turn copy links into visual call-to-action (CTA) buttons or stickers anywhere.
  • Pinned comments help you extract the most relevant comments from your posts for everyone to see first.
  • Page commitments help you highlight your brand’s vision and causes, such as work-life balance, diversity, equity, etc.

LinkedIn: New Pages features coming

Why we care: These new features could help your brand make the right impression, increase engagement, and polish your LinkedIn marketing.

Each one seems worth trying out to see how it affects your metrics.