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It’s official: in-app scheduling is coming to Instagram

It’s one of those rare times you’re glad to hear the rumors are true: Instagram is finally launching its in-app scheduling tool.

Testing complete: In the coming weeks, all professional accounts will be able to schedule posts, Reels, and even carousels as far out as 75 days. Nice.

Instagram is also rolling out a few more updates, including a feature that unlocks Achievements whenever creators take specific actions, such as maintaining a creative streak, collaborating with other creators, and more.

And according to Instagram’s Adam Mosseri, a new website is on the way that will offer a better desktop experience.

Why we care: In-app scheduling is one of those tools social media managers and creators alike have longed for.

If that’s you, it sounds like your workflow, and your Wednesday, just got a little easier.



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